Company Overview
Cognitive3D has identified an opportunity to collect spatial intelligence, leveraging virtual, augmented, and mixed reality devices as a vehicle for data collection. The technology provides an innovative approach to consumer research, which enables brands to develop better product strategy, and understand consumer behaviors through a unique quantitatively measured platform. In this new domain, analytics insights are exponentially more important for immersive content than traditional mobile applications, as users are actively participating in the experience, vs. passively consuming content.
Thesis Fit
An aspect of the Metaverse simulates a digital twin of our world. With this, geospatial positioning and imagery will be required for fully-digital, and digitally-augmented worlds to exist. Analytics and user testing have defined the core approach behind mobile app giants, and how users engage with content is tantamount to the success of a campaign, or company. As the company grows, further offerings will be developed that will be capable of ingesting context-providing geospatial data, to give meaning to the worlds within the AR/VR/MR Metaverse. This context will come in the form of providing insight on geographical cues, locations of interest, user positioning, and other processing that extends beyond what has been possible with traditional mobile applications.
